Learn What An Opportunity Business Card Can Do For You

In one of our Effective Marketing 101 Training Series, we talk about Business Opportunity Cards. I like to think of this as "Hansel & Gretel Marketing."

If you think about it, leaving your opportunity cards as you move about your life is brilliant and very low cost.

First of all, this is what a Business Opportunity Card looks like:


Now, the way to use one is to virtually leave them as a "trail of bread crumbs" as you move about your life.

Personally, I find the best way to get results is to personally hand one to someone that you meet.

Next to that, the gas pump (put one in the credit card slot at the pump), the parking meter or machine (put one in the card slot and/or in the receipt tray) leave one with your waiter or waitress (what a tip!) put them in with your bill payment envelopes (live people open those up), stick one in the car window on the car parked on either side of your car, leave some at the gas station counter, put them in with brochure racks, leave some in Starbucks (at the till and by the creme and sugar), give one to the grocery store cashier.

As you can see, there are many places that these can be left behind. Give them out freely and do so with the intention that your opportunity is what the person that finds it has been looking for.

Business Opportunity Cards. I like to think of this as "Hansel & Gretel Marketing."

In Your Service,

Greg Nicholls

Marketing In The Park

I was out today doing some marketing in the park. It was hot, sunny, there was a nice breeze and I was out living my life, while enhancing it at the same time.

I remember the days when I was in my 24th floor Downtown Vancouver, Waterfront and Mountain View office, looking out at all the people living their lives. These people were boating, walking the seawall, lying in the sun, riding bikes, roller blading and flying about in planes.

Me, I was in a space that I thought “I had arrived” when I moved in to it; I did not get any sun, (except that which was reflected off of another building) fresh air, or exercise. I desired to be out there living my life with them, but I had to just be a spectator.

In our FREE Effective Marketing 101 program (http://www.EffectiveMarketing101.com), we talked about and taught how to do “Business Card Flyers” and that is what I was out doing today; placing these ads on car windows.

I have done this before, but I was always doing it with an outlook that I had to and as a result, I did not have much fun doing it. These days, I have a great time; I soak up the sun, listen to some great personal development on my MP3 and work from a position of being grateful to serve these people with some information that will enhance their individual lives.

The message is simple, on a business card size piece of paper, printed on both sides with the same message, I have printed; “If I work from my home part time and make and executive level income… so can you, I’ll prove it! 2 minute message, call now, 1-800-587-9046 ext 5036. If you don’t call, enjoy what you’re presently doing! You’ll probably be doing it forever!”

Simple, bold and to the point.

So what happens then you ask?

Well, simple, the people call the number, listen to a two minute message and if I have what they want, they leave me a message for me to contact them. This all takes place when I continue on my walk around the seawall, in the sunshine, living my life; just marketing in the park. Cool Huh?

Greg Nicholls
604-940-4289
greg@nichollsenterprises.com
http://www.NichollsEnterprises.com

Podcasting - What Can I Say?

Well, anything really.

Podcasting is ever increasing in popularity, this unique tool that was originally for the "American Idol" closet musician, high school student, or computer geek is now and very quickly presenting itself in the mainstream.

Effective Marketing 101 will get into some great detail in our next Effective Marketing 101 Training Series on Podcasting, adding to the already impressive collection of Blogs and Ezine Articles.

Effective Marketing 101 demonstrates how you can, as an effective marketer, utilize this popular medium in combination with six other marketing strategies to catapult your business from where you are, to where you want to be.

Race to the top of this form and subscribe to the detailed information that will give you a very strong basic knowledge in marketing; one you will build on to build a fortune in your business.

Click this link to check out Our Podcast:

In Your Service,

Greg Nicholls
1-604-940-4289
http://www.EffectiveMarketing101.com

Copyright 2007 - Nicholls Enterprises - http://www.NichollsEnterprises.com

PS: To hear our podcast on Blogs, feel free to click this link:

How To Become An Expert Ezine Article Author

The Effective Marketing 101 Training Series

If you want to know how to become an Expert Ezine Article Author, there are some very basic things that you want to do, to ensure you get great exposure and we are going to cover most of them in a very general but complete way.

Much like a Blog, you want to cover topics that you know and consider yourself an expert on, only with Ezine Articles, they can be much longer, make your article between 500-1000 words.

The title of your Ezine will make up the URL, so pick your Title knowing that the Keywords and/or Keyphrases are often sought after for your given subject. That being said, you do not want the top Keywords/phrases, rather the ones picked second or third down the list in popularity in the effort to deal with less competition.

When you are creating your Ezine Article, you will be given an opportunity to separately enter in Keywords/phrases, so you can create your article and use Keywords and/or Keyphrases that are related to, but not included in your article.

It is important to know that an Ezine Article is not to be a blatant plug for your business, product, or service; you are to demonstrate your expertise on the topic at hand. There is an opportunity for you to talk about yourself in the "third person" in the "Author's Bio Section" and if someone received value from the information that you provided, they may visit your website to obtain additional insight and information from you.

Pick your Category carefully; be sure to place your article in the category your subject is written on, or your article will either be rejected or just not viewed very often.

Be specific, but general at the same time. I once wrote an article that got republished in a competitors newsletter, receiving full authors credit because it was good information for their people and yes, some of their people came to work with me because I am the expert.

So you see, there is quite a bit of a difference between a Blog and an Ezine Article, but both will prove to be great tools to promote your business.

If you want to see some examples of Ezine Articles, feel free to visit and read some of my articles at http://EzineArticles.com/?expert=Greg_Nicholls.

For more information on how to become an expert Ezine Article Author, go to the top of this blog and subscribe to my weekly issue of Effective Marketing 101.

Greg Nicholls
+1-604-940-4289

Copyright 2007 - Nicholls Enterprises - www.EffectiveMarketing101.com

PS. - Get all the tips, tricks and insights on how to become an "Effective Marketer" by subscribing to the the weekly issue of "Effective Marketing 101" by filling in the form at the top of this Blog.

Welcome to Effective Marketing 101

How To Implement Free And Effective Marketing And Advertising Methods Into Your Business.

The topic will be explained over about a 3-4 week period (so you are not bogged down with too much info all at once) and it all starts now.

You will learn all about MySpace, Blogs, YouTube, Ezine Articles, Podcasts, RSS Feeds, Newsletters, eBooks, eStream Downloads, Banner Advertising, Free Classifieds, Business Card Flyers, Resource Pages and have access to all the associated links and websites.

Plus, you will get a full explanation about what all these things are, how simple they are to do, how effective they are, how they all tie in together, where to find all the resources, but best of all, demonstrate that they are all free and effective.

When we are done, you will be an expert in this area too and your business will rocket forward with momentum and activity.

We will talk about how to take this type of information and make it so someone would become a subscriber to get the expert level information that you now have, after all, it is all about getting prospects for our businesses, right?

But what if they paid you to become a prospect?

You will learn about how to do that too!

The "How To Implement Free And Effective Marketing And Advertising Methods Into Your Business" series will be an awesome series to be on. So if you are serious about being successful in your business and want to learn how to do it low cost and effectively, then be sure to subscribe to this feed.

Best Regards,

Greg Nicholls
Nicholls Enterprises
1-800-388-4563
http://www.NichollsEnterprises.com

Copyright 2007 - Nicholls Enterprises