Marketing Is Education, Education Is Marketing; this really sums it up in a nutshell because when you look at it, the only reason why we are bombarded with advertising, is because when we move through our life and require something that a marketer has been hammering on us with, we will instantly pick up on their marketing phrase.
Example: if you are thirsty… "_____ is it!"
Example: if you are hungry… "Our _______ is open 24 hours."
Example: if you want healthier fast food… "_________, eat fresh."
In order for you to be able to fill in the blanks, you needed to be educated on them first, so when it came time to eat or drink, the first answer is the one they have programmed you with.
This is no different with the national chain repair shop, or the mobile phone provider with thousands of people standing behind you. The funny thing is you are already connecting who I am describing with my general description.
That is awesome and should certainly demonstrate to you that Marketing is Education and Education Is Marketing.
Now, to apply this to your business, figure out some attributes that people could and should be educated on so when they think about something that relates to your business, constantly demonstrate the message and they will think about you.
Write about it in a Blog, Ezine Article, Podcast, Newsletter, etc. and get it out there. The internet will take care of the first three and the fourth one can be fed names and emails from the first three.
Marketing Is Education, Education Is Marketing, learn much more about this by filling out the form at the top of this page, or by getting in touch with Greg Nicholls at 604-940-4289 or by email at gregnicholls@gmail.com, to learn more about Effective Marketing 101.
Showing posts with label Podcast. Show all posts
Showing posts with label Podcast. Show all posts
Learn How Your Blogs and Ezine Articles Can Become Podcasts
The Effective Marketing 101 Training Series
The essence of Effective Marketing 101 is leveraging a single marketing idea and turning it into an effective marketing piece. In this training series segment, you will learn how your Blogs and Ezine Articles can become Podcasts.
A strategy is beginning to unfold in front of you; you are becoming further aware of the simple yet effective methods of marketing and how they can all tie in together.
Adding Podcasting into the Effective Marketing fold is quite simple, as are the rest of additional components that we will introduce over the next few weeks.
What is a Podcast?
In simple terms, a Podcast is just an RSS Feed (Really Simple Syndication) with a combination of some writing, a recording, or some video attached to it. Not much different than a Blog or and Ezine Article.
So...
To create a Podcast; simply use the information that you have in your Blog and/or Ezine Article.
Think about it for just a moment...
All you have to do is record your voice, as you review what you wrote in your Blog, or Ezine Article, then use that recording, along with your text to form your Podcast.
Done!
The extremely simple method that I use for Podcasting and highly recommend for much more that Podcasting, is Audio Acrobat, check out the "free trial," this site contains everything that you need to record and submit your Podcast (including live training on how to use it) to all the Podcast directories and Audio Acrobat properly formats your Podcast for the very popular iPod+iTunes Store site, then to the left, click on "Podcasts". Here is how our Podcast appears on iTunes, click here you may need to download iTunes, but you are going to want to do that to publish there anyway.
We cover these aspects and much more in our Effective Marketing 101 Training Series, so subscribe for free today at the top of this page. When you do, you will learn how your Blogs and Ezine Articles can become Podcasts, how they can tie into everything else you do for marketing and much, much more.
In Your Service,
Greg Nicholls
Nicholls Enterprises – Effective Marketing 101
1-800-388-4563
http://www.nichollsenterprises.com/
PS. Here are some links for you PodShow is one source, FeedBurner is another, Podcast.com and many more, just type "Podcast Directory" in any major search engine to find one.
Copyright 2007 - Nicholls Enterprises – http://www.effectivemarketing101.com/
The essence of Effective Marketing 101 is leveraging a single marketing idea and turning it into an effective marketing piece. In this training series segment, you will learn how your Blogs and Ezine Articles can become Podcasts.
A strategy is beginning to unfold in front of you; you are becoming further aware of the simple yet effective methods of marketing and how they can all tie in together.
Adding Podcasting into the Effective Marketing fold is quite simple, as are the rest of additional components that we will introduce over the next few weeks.
What is a Podcast?
In simple terms, a Podcast is just an RSS Feed (Really Simple Syndication) with a combination of some writing, a recording, or some video attached to it. Not much different than a Blog or and Ezine Article.
So...
To create a Podcast; simply use the information that you have in your Blog and/or Ezine Article.
Think about it for just a moment...
All you have to do is record your voice, as you review what you wrote in your Blog, or Ezine Article, then use that recording, along with your text to form your Podcast.
Done!
The extremely simple method that I use for Podcasting and highly recommend for much more that Podcasting, is Audio Acrobat, check out the "free trial," this site contains everything that you need to record and submit your Podcast (including live training on how to use it) to all the Podcast directories and Audio Acrobat properly formats your Podcast for the very popular iPod+iTunes Store site, then to the left, click on "Podcasts". Here is how our Podcast appears on iTunes, click here you may need to download iTunes, but you are going to want to do that to publish there anyway.
We cover these aspects and much more in our Effective Marketing 101 Training Series, so subscribe for free today at the top of this page. When you do, you will learn how your Blogs and Ezine Articles can become Podcasts, how they can tie into everything else you do for marketing and much, much more.
In Your Service,
Greg Nicholls
Nicholls Enterprises – Effective Marketing 101
1-800-388-4563
http://www.nichollsenterprises.com/
PS. Here are some links for you PodShow is one source, FeedBurner is another, Podcast.com and many more, just type "Podcast Directory" in any major search engine to find one.
Copyright 2007 - Nicholls Enterprises – http://www.effectivemarketing101.com/
Podcasting - What Can I Say?
Well, anything really.
Podcasting is ever increasing in popularity, this unique tool that was originally for the "American Idol" closet musician, high school student, or computer geek is now and very quickly presenting itself in the mainstream.
Effective Marketing 101 will get into some great detail in our next Effective Marketing 101 Training Series on Podcasting, adding to the already impressive collection of Blogs and Ezine Articles.
Effective Marketing 101 demonstrates how you can, as an effective marketer, utilize this popular medium in combination with six other marketing strategies to catapult your business from where you are, to where you want to be.
Race to the top of this form and subscribe to the detailed information that will give you a very strong basic knowledge in marketing; one you will build on to build a fortune in your business.
Click this link to check out Our Podcast:
In Your Service,
Greg Nicholls
1-604-940-4289
http://www.EffectiveMarketing101.com
Copyright 2007 - Nicholls Enterprises - http://www.NichollsEnterprises.com
PS: To hear our podcast on Blogs, feel free to click this link:
Podcasting is ever increasing in popularity, this unique tool that was originally for the "American Idol" closet musician, high school student, or computer geek is now and very quickly presenting itself in the mainstream.
Effective Marketing 101 will get into some great detail in our next Effective Marketing 101 Training Series on Podcasting, adding to the already impressive collection of Blogs and Ezine Articles.
Effective Marketing 101 demonstrates how you can, as an effective marketer, utilize this popular medium in combination with six other marketing strategies to catapult your business from where you are, to where you want to be.
Race to the top of this form and subscribe to the detailed information that will give you a very strong basic knowledge in marketing; one you will build on to build a fortune in your business.
Click this link to check out Our Podcast:
In Your Service,
Greg Nicholls
1-604-940-4289
http://www.EffectiveMarketing101.com
Copyright 2007 - Nicholls Enterprises - http://www.NichollsEnterprises.com
PS: To hear our podcast on Blogs, feel free to click this link:
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